The Importance of Consistency by Harvey Mackay
In his article “The Importance of Consistency”, Harvey Mackay stresses how inconsistencies in business can lead to a loss of reputation and decrease in business.
Mackay states that “In any business, customers expect the same standards. The last thing people want is to be surprised — they want predictability. Let’s face it — we live in an unpredictable world. When people get what they want, they are happy and will return.”
Check out the rest of the article here